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6, 7 y 8 de septiembre de 2022

Cámara de Comercio de Bucaramanga

Salón Reynaldo Ordúz

(Indispensable llevar portátil)

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data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%220%22%2C%22align%22%3A%22text-left%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22text-custom-color%22%3A%22%23000000%22%2C%22font-size%22%3A%2222px%22%2C%22font-size-sm%22%3A%2224px%22%2C%22line-height%22%3A%2222px%22%2C%22line-height-sm%22%3A%2224px%22%2C%22font-weight%22%3A%22900%22%7D%7D%7D»][ffb_param route=»o gen text»]Crea tu marca, posiciónala y sé único en el mercado.[/ffb_param][/ffb_paragraph_4][ffb_paragraph_4 unique_id=»610k2rd0″ data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%221%22%2C%22align%22%3A%22text-left%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2210%22%2C%22r%22%3A%2220%22%2C%22b%22%3A%2210%22%2C%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22font-size%22%3A%2216px%22%2C%22font-size-sm%22%3A%2218px%22%2C%22line-height%22%3A%2220px%22%2C%22line-height-sm%22%3A%2222px%22%7D%7D%7D»][ffb_param route=»o gen text»]

En este módulo práctico vas a descubrir valores y atributos claves que forman parte del ADN, esenciales en una marca única que “persigue” de forma natural, ser amada por sus consumidores.

Aquí, te ayudaremos a:

  • Conocer conceptos, herramientas y guías puntuales para mejorar la identidad de tu marca, y construirla basada en relaciones que permitan conectar con la gente.
  • Entender la marca como el activo más importante de una empresa.
  • Descubrir el núcleo de marca y potencializarlo como eje central de todas las acciones comerciales. 
  • Comprender el poder de los atributos de una marca sin importar la competencia.

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data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%220%22%2C%22align%22%3A%22text-left%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22text-custom-color%22%3A%22%23000000%22%2C%22font-size%22%3A%2222px%22%2C%22font-size-sm%22%3A%2224px%22%2C%22line-height%22%3A%2222px%22%2C%22line-height-sm%22%3A%2224px%22%2C%22font-weight%22%3A%22900%22%7D%7D%7D»][ffb_param route=»o gen text»]Creación y planeación de contenido para vender a través de las redes sociales.[/ffb_param][/ffb_paragraph_4][ffb_paragraph_4 unique_id=»60bdoc2s» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%221%22%2C%22align%22%3A%22text-left%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2210%22%2C%22r%22%3A%2220%22%2C%22b%22%3A%2210%22%2C%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22font-size%22%3A%2216px%22%2C%22font-size-sm%22%3A%2218px%22%2C%22line-height%22%3A%2220px%22%2C%22line-height-sm%22%3A%2222px%22%7D%7D%7D»][ffb_param route=»o gen text»]

En este módulo práctico podrás aterrizar todas tus ideas y aprender a planear en un calendario mensual el contenido que te ayudará a aumentar las ventas de tu negocio.

Aquí, te ayudaremos a:

  • Entender el funcionamiento de cada red social. 
  • Definir tu cliente ideal.
  • Conocer los diferentes formatos de contenido para tus redes sociales.
  • Planear tu calendario de contenido.
  • Explorar herramientas digitales para la creación y planeación de tu contenido.
  • Analizar tus estadísticas.

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data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%220%22%2C%22align%22%3A%22text-left%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22text-custom-color%22%3A%22%23000000%22%2C%22font-size%22%3A%2222px%22%2C%22font-size-sm%22%3A%2224px%22%2C%22line-height%22%3A%2222px%22%2C%22line-height-sm%22%3A%2224px%22%2C%22font-weight%22%3A%22900%22%7D%7D%7D»][ffb_param route=»o gen text»]10 estrategias para vender a través de las redes sociales.[/ffb_param][/ffb_paragraph_4][ffb_paragraph_4 unique_id=»610k5ov0″ 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En este módulo práctico tendrás una visión clara de las acciones de marketing que debes implementar en tu empresa. Con este material, podrás iniciar la construcción de un plan estratégico, que te sirva como hoja de ruta para el logro de tus objetivos comerciales y de ventas.

Aquí, te ayudaremos a:

  • Tener un extracto estratégico para tu negocio.

  • Tener una idea clara de cómo crear una estrategia exitosa.

  • Conocer las principales variables que debes considerar para que tengas ventas sostenibles.

  • Aprenderás a cómo invertir eficientemente tu dinero en pauta publicitaria. ¿Facebook ó Google?

  • Crear tácticas de alto valor y que tus clientes así lo perciban.

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¡Estamos preparando nuevas fechas!

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