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0.8)%22%2C%22opacity%22%3A%220.8%22%7D%7D%7D%7D%2C%22pd-xs%22%3A%7B%22t%22%3A%2240%22%7D%2C%22pd-sm%22%3A%7B%22t%22%3A%2260%22%2C%22b%22%3A%2240%22%7D%2C%22pd-md%22%3A%7B%22t%22%3A%22200%22%2C%22b%22%3A%220%22%7D%2C%22pd-lg%22%3A%7B%22t%22%3A%22180%22%2C%22b%22%3A%2230%22%7D%7D%2C%22clrs%22%3A%7B%22text-color%22%3A%22fg-text-light%22%7D%7D%7D»][ffb_column_1 unique_id=»60bf0bvr» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22xs%22%3A%2212%22%2C%22sm%22%3A%22unset%22%2C%22md%22%3A%2212%22%2C%22lg%22%3A%22unset%22%2C%22is-centered%22%3A%220%22%2C%22is-bg-clipped%22%3A%220%22%2C%22xs-last%22%3A%22no%22%2C%22sm-last%22%3A%22unset%22%2C%22md-last%22%3A%22unset%22%2C%22lg-last%22%3A%22unset%22%2C%22xs-offset%22%3A%22unset%22%2C%22sm-offset%22%3A%22unset%22%2C%22md-offset%22%3A%22unset%22%2C%22lg-offset%22%3A%22unset%22%2C%22xs-pull%22%3A%22unset%22%2C%22sm-pull%22%3A%22unset%22%2C%22md-pull%22%3A%22unset%22%2C%22lg-pull%22%3A%22unset%22%2C%22xs-push%22%3A%22unset%22%2C%22sm-push%22%3A%22unset%22%2C%22md-push%22%3A%22unset%22%2C%22lg-push%22%3A%22unset%22%2C%22xs-overlap%22%3A%22no%22%2C%22sm-overlap%22%3A%22unset%22%2C%22md-overlap%22%3A%22unset%22%2C%22lg-overlap%22%3A%22unset%22%7D%7D%7D»][/ffb_column_1][/ffb_section_0][ffb_section_0 unique_id=»60bfaq8f» 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data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22xs%22%3A%2212%22%2C%22sm%22%3A%22unset%22%2C%22md%22%3A%2212%22%2C%22lg%22%3A%22unset%22%2C%22is-centered%22%3A%220%22%2C%22is-bg-clipped%22%3A%220%22%2C%22xs-last%22%3A%22no%22%2C%22sm-last%22%3A%22unset%22%2C%22md-last%22%3A%22unset%22%2C%22lg-last%22%3A%22unset%22%2C%22xs-offset%22%3A%22unset%22%2C%22sm-offset%22%3A%22unset%22%2C%22md-offset%22%3A%22unset%22%2C%22lg-offset%22%3A%22unset%22%2C%22xs-pull%22%3A%22unset%22%2C%22sm-pull%22%3A%22unset%22%2C%22md-pull%22%3A%22unset%22%2C%22lg-pull%22%3A%22unset%22%2C%22xs-push%22%3A%22unset%22%2C%22sm-push%22%3A%22unset%22%2C%22md-push%22%3A%22unset%22%2C%22lg-push%22%3A%22unset%22%2C%22xs-overlap%22%3A%22no%22%2C%22sm-overlap%22%3A%22unset%22%2C%22md-overlap%22%3A%22unset%22%2C%22lg-overlap%22%3A%22unset%22%7D%7D%7D»][ffb_paragraph_2 unique_id=»1s9s05l2″ data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%220%22%2C%22align%22%3A%22text-center%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22text-md-center%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22mg-xs%22%3A%7B%22t%22%3A%2260px%22%2C%22r%22%3A%2230px%22%2C%22l%22%3A%2230px%22%7D%2C%22mg-sm%22%3A%7B%22r%22%3A%220%22%2C%22l%22%3A%220%22%7D%2C%22mg-md%22%3A%7B%22t%22%3A%2260px%22%7D%7D%2C%22clrs%22%3A%7B%22text-custom-color%22%3A%22%5B3%5D%22%2C%22font-size%22%3A%2230px%22%2C%22font-size-sm%22%3A%2240px%22%2C%22line-height%22%3A%2230px%22%2C%22line-height-sm%22%3A%2240px%22%2C%22font-weight%22%3A%22800%22%2C%22text-transform%22%3A%22uppercase%22%7D%7D%7D»][ffb_param route=»o gen text»]Estrategia de Marca[/ffb_param][/ffb_paragraph_2][ffb_paragraph_2 unique_id=»60agapa7″ 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¿Por qué apostarle a una estrategia de marca?

 

Porque una marca sólida garantiza la capacidad de ser elegida por sus consumidores,

generando clientes leales a largo plazo.

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¿NECESITAS MÁS TIEMPO?
(Sesión de dos horas)

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Una estrategia de marca bien definida orienta un buen marketing para la empresa,

en donde el consumidor recordará de forma positiva las experiencias vividas

en cada canal (físico/digital), aumentando el valor de la marca en el tiempo.

 

Por esta razón,

concentramos nuestros esfuerzos en estas tres perspectivas:

[/ffb_param][/ffb_paragraph_2][/ffb_column_1][/ffb_section_0][ffb_section_0 unique_id=»6178d3s9″ data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22type%22%3A%22fg-container-large%22%2C%22no-padding%22%3A%220%22%2C%22no-gutter%22%3A%220%22%2C%22gutter-size%22%3A%22%22%2C%22match-col%22%3A%220%22%2C%22match-col-sm%22%3A%22inherit%22%2C%22match-col-md%22%3A%22inherit%22%2C%22match-col-lg%22%3A%22inherit%22%2C%22show-divider%22%3A%220%22%2C%22divider%22%3A%7B%22divider-width%22%3A%221%22%2C%22divider-height%22%3A%22100%25%22%2C%22divider-h-alignment%22%3A%22left%22%2C%22divider-v-alignment%22%3A%22center%22%2C%22divider-color%22%3A%22%23c4c4c4%22%7D%2C%22force-fullwidth%22%3A%220%22%7D%2C%22b-m%22%3A%7B%22bg%22%3A%7B%22bg%22%3A%7B%220-%7C-color%22%3A%7B%22color%22%3A%7B%22bg-color%22%3A%22%5B7%5D%22%7D%7D%7D%7D%7D%7D%7D»][ffb_column_1 unique_id=»6178d3sa» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22xs%22%3A%2212%22%2C%22sm%22%3A%22unset%22%2C%22md%22%3A%224%22%2C%22lg%22%3A%22unset%22%2C%22is-centered%22%3A%220%22%2C%22not-equalize%22%3A%220%22%2C%22is-bg-clipped%22%3A%220%22%2C%22xs-last%22%3A%22no%22%2C%22sm-last%22%3A%22unset%22%2C%22md-last%22%3A%22unset%22%2C%22lg-last%22%3A%22unset%22%2C%22xs-offset%22%3A%22unset%22%2C%22sm-offset%22%3A%22unset%22%2C%22md-offset%22%3A%22unset%22%2C%22lg-offset%22%3A%22unset%22%2C%22xs-pull%22%3A%22unset%22%2C%22sm-pull%22%3A%22unset%22%2C%22md-pull%22%3A%22unset%22%2C%22lg-pull%22%3A%22unset%22%2C%22xs-push%22%3A%22unset%22%2C%22sm-push%22%3A%22unset%22%2C%22md-push%22%3A%22unset%22%2C%22lg-push%22%3A%22unset%22%2C%22xs-overlap%22%3A%22no%22%2C%22sm-overlap%22%3A%22unset%22%2C%22md-overlap%22%3A%22unset%22%2C%22lg-overlap%22%3A%22unset%22%7D%7D%7D»][ffb_emptySpace_2 unique_id=»6178d3sf» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22height%22%3A%2240%22%7D%7D%7D»][/ffb_emptySpace_2][ffb_wrapper_2 unique_id=»6178d3sg» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22html-attribute%22%3A%22div%22%2C%22caching%22%3A%220%22%7D%2C%22b-m%22%3A%7B%22bg%22%3A%7B%22bg%22%3A%7B%220-%7C-color%22%3A%7B%22color%22%3A%7B%22bg-color%22%3A%22%23ffffff%22%7D%7D%7D%7D%2C%22pd-xs%22%3A%7B%22r%22%3A%2220%22%2C%22l%22%3A%2220%22%7D%2C%22border-radius%22%3A%7B%22top-left%22%3A%2250%22%2C%22top-right%22%3A%2250%22%2C%22bottom-right%22%3A%2250%22%2C%22bottom-left%22%3A%2250%22%7D%7D%7D%7D»][ffb_paragraph_3 unique_id=»6178d3si» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%220%22%2C%22align%22%3A%22text-center%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2230%22%2C%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22text-custom-color%22%3A%22%5B1%5D%22%2C%22font-size%22%3A%2220px%22%2C%22font-size-sm%22%3A%2222px%22%2C%22line-height%22%3A%2220px%22%2C%22line-height-sm%22%3A%2222px%22%2C%22font-weight%22%3A%22900%22%7D%7D%7D»][ffb_param route=»o gen text»]1.
Lo que la empresa
dice que es.[/ffb_param][/ffb_paragraph_3][ffb_paragraph_3 unique_id=»6178g398″ data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%221%22%2C%22align%22%3A%22text-center%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2210%22%2C%22b%22%3A%2230%22%2C%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22text-custom-color%22%3A%22%23000000%22%2C%22font-size%22%3A%2216px%22%2C%22font-size-sm%22%3A%2218px%22%2C%22line-height%22%3A%2218px%22%2C%22line-height-sm%22%3A%2220px%22%7D%7D%7D»][ffb_param route=»o gen text»]

La razón de ser de la empresa, aquello por la cual se fundó. Los atributos que la definen y los valores que defiende y promueve.

[/ffb_param][/ffb_paragraph_3][/ffb_wrapper_2][/ffb_column_1][ffb_column_1 unique_id=»6178d3sj» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22xs%22%3A%2212%22%2C%22sm%22%3A%22unset%22%2C%22md%22%3A%224%22%2C%22lg%22%3A%22unset%22%2C%22is-centered%22%3A%220%22%2C%22not-equalize%22%3A%220%22%2C%22is-bg-clipped%22%3A%220%22%2C%22xs-last%22%3A%22no%22%2C%22sm-last%22%3A%22unset%22%2C%22md-last%22%3A%22unset%22%2C%22lg-last%22%3A%22unset%22%2C%22xs-offset%22%3A%22unset%22%2C%22sm-offset%22%3A%22unset%22%2C%22md-offset%22%3A%22unset%22%2C%22lg-offset%22%3A%22unset%22%2C%22xs-pull%22%3A%22unset%22%2C%22sm-pull%22%3A%22unset%22%2C%22md-pull%22%3A%22unset%22%2C%22lg-pull%22%3A%22unset%22%2C%22xs-push%22%3A%22unset%22%2C%22sm-push%22%3A%22unset%22%2C%22md-push%22%3A%22unset%22%2C%22lg-push%22%3A%22unset%22%2C%22xs-overlap%22%3A%22no%22%2C%22sm-overlap%22%3A%22unset%22%2C%22md-overlap%22%3A%22unset%22%2C%22lg-overlap%22%3A%22unset%22%7D%7D%7D»][ffb_emptySpace_2 unique_id=»6178d3so» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22height%22%3A%2240%22%7D%7D%7D»][/ffb_emptySpace_2][ffb_wrapper_2 unique_id=»6178d3sp» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22html-attribute%22%3A%22div%22%2C%22caching%22%3A%220%22%7D%2C%22b-m%22%3A%7B%22bg%22%3A%7B%22bg%22%3A%7B%220-%7C-color%22%3A%7B%22color%22%3A%7B%22bg-color%22%3A%22%23ffffff%22%7D%7D%7D%7D%2C%22pd-xs%22%3A%7B%22r%22%3A%2220%22%2C%22l%22%3A%2220%22%7D%2C%22border-radius%22%3A%7B%22top-left%22%3A%2250%22%2C%22top-right%22%3A%2250%22%2C%22bottom-right%22%3A%2250%22%2C%22bottom-left%22%3A%2250%22%7D%7D%7D%7D»][ffb_paragraph_3 unique_id=»6178d3sr» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%220%22%2C%22align%22%3A%22text-center%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2230%22%2C%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22text-custom-color%22%3A%22%5B1%5D%22%2C%22font-size%22%3A%2220px%22%2C%22font-size-sm%22%3A%2222px%22%2C%22line-height%22%3A%2220px%22%2C%22line-height-sm%22%3A%2222px%22%2C%22font-weight%22%3A%22900%22%7D%7D%7D»][ffb_param route=»o gen text»]2.
Lo que la empresa
hace.[/ffb_param][/ffb_paragraph_3][ffb_paragraph_3 unique_id=»6178i0ac» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%221%22%2C%22align%22%3A%22text-center%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2210%22%2C%22b%22%3A%2230%22%2C%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22text-custom-color%22%3A%22%23000000%22%2C%22font-size%22%3A%2216px%22%2C%22font-size-sm%22%3A%2218px%22%2C%22line-height%22%3A%2218px%22%2C%22line-height-sm%22%3A%2220px%22%7D%7D%7D»][ffb_param route=»o gen text»]

Las acciones que se ejecutan al rededor del producto o servicio y la reputación que nace a partir de allí. <br><br>

[/ffb_param][/ffb_paragraph_3][/ffb_wrapper_2][/ffb_column_1][ffb_column_1 unique_id=»6178d3ss» data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22xs%22%3A%2212%22%2C%22sm%22%3A%22unset%22%2C%22md%22%3A%224%22%2C%22lg%22%3A%22unset%22%2C%22is-centered%22%3A%220%22%2C%22not-equalize%22%3A%220%22%2C%22is-bg-clipped%22%3A%220%22%2C%22xs-last%22%3A%22no%22%2C%22sm-last%22%3A%22unset%22%2C%22md-last%22%3A%22unset%22%2C%22lg-last%22%3A%22unset%22%2C%22xs-offset%22%3A%22unset%22%2C%22sm-offset%22%3A%22unset%22%2C%22md-offset%22%3A%22unset%22%2C%22lg-offset%22%3A%22unset%22%2C%22xs-pull%22%3A%22unset%22%2C%22sm-pull%22%3A%22unset%22%2C%22md-pull%22%3A%22unset%22%2C%22lg-pull%22%3A%22unset%22%2C%22xs-push%22%3A%22unset%22%2C%22sm-push%22%3A%22unset%22%2C%22md-push%22%3A%22unset%22%2C%22lg-push%22%3A%22unset%22%2C%22xs-overlap%22%3A%22no%22%2C%22sm-overlap%22%3A%22unset%22%2C%22md-overlap%22%3A%22unset%22%2C%22lg-overlap%22%3A%22unset%22%7D%7D%7D»][ffb_emptySpace_2 unique_id=»6178d3t1″ data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22height%22%3A%2240%22%7D%7D%7D»][/ffb_emptySpace_2][ffb_wrapper_2 unique_id=»6178d3t2″ data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22html-attribute%22%3A%22div%22%2C%22caching%22%3A%220%22%7D%2C%22b-m%22%3A%7B%22bg%22%3A%7B%22bg%22%3A%7B%220-%7C-color%22%3A%7B%22color%22%3A%7B%22bg-color%22%3A%22%23ffffff%22%7D%7D%7D%7D%2C%22pd-xs%22%3A%7B%22r%22%3A%2220%22%2C%22l%22%3A%2220%22%7D%2C%22border-radius%22%3A%7B%22top-left%22%3A%2250%22%2C%22top-right%22%3A%2250%22%2C%22bottom-right%22%3A%2250%22%2C%22bottom-left%22%3A%2250%22%7D%7D%7D%7D»][ffb_paragraph_3 unique_id=»6178d3t4″ data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%220%22%2C%22align%22%3A%22text-center%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2230%22%2C%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22text-custom-color%22%3A%22%5B1%5D%22%2C%22font-size%22%3A%2220px%22%2C%22font-size-sm%22%3A%2222px%22%2C%22line-height%22%3A%2220px%22%2C%22line-height-sm%22%3A%2222px%22%2C%22font-weight%22%3A%22900%22%7D%7D%7D»][ffb_param route=»o gen text»]3.
Lo que la gente
dice de la empresa.[/ffb_param][/ffb_paragraph_3][ffb_paragraph_3 unique_id=»6178ib69″ data=»%7B%22o%22%3A%7B%22gen%22%3A%7B%22ffsys-disabled%22%3A%220%22%2C%22ffsys-info%22%3A%22%7B%7D%22%2C%22text-is-richtext%22%3A%221%22%2C%22align%22%3A%22text-center%22%2C%22align-sm%22%3A%22%22%2C%22align-md%22%3A%22%22%2C%22align-lg%22%3A%22%22%7D%2C%22b-m%22%3A%7B%22pd-xs%22%3A%7B%22t%22%3A%2210%22%2C%22b%22%3A%2230%22%2C%22l%22%3A%2210%22%7D%7D%2C%22clrs%22%3A%7B%22text-custom-color%22%3A%22%23000000%22%2C%22font-size%22%3A%2216px%22%2C%22font-size-sm%22%3A%2218px%22%2C%22line-height%22%3A%2218px%22%2C%22line-height-sm%22%3A%2220px%22%7D%7D%7D»][ffb_param route=»o gen text»]

La gente dirá le que vió o experimentó basado en lo que la empresa hace y ofrece. <br><br>

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La misión de la marca es
conectar con la audiencia
y construir relaciones duraderas.

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¿Quieres clientes leales?

Conócelos, conciéntelos, promételes y cúmpleles.

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Seguramente al llegar aquí tienes muchas dudas,

así que tenemos un regalo para que aclares tus inquietudes.

Sant Toscanni se conectará contigo 30 minutos.

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Pero… ¿y quién es Sant Toscanni?

Es un apasionado por las marcas, un convencido del poder del branding y un fiel creyente de que toda empresa tiene algo más que un producto o un servicio para ofrecer.

Qué te ofrece

  • Asesoría en marca personal y corporativa.
  • Creación y gestión de marca.
  • Evaluación de la estrategia de marca.

Qué puedes lograr con él

  • Construir una marca duradera y sostenible en el tiempo.
  • Convertir compradores en defensores de tu marca.
  • Crear experiencias congruentes con la filosofía de tu marca.
  • Descubrir valores y atributos que den vida a tu marca.
  • Entender que la marca es más que un logotipo.

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